Canada

Key products such as Vegeta, soups, meat products, Dolcela desserts, ajvar and Čokolino are recognized by consumers as synonymous with quality and tradition. Distribution takes place primarily through a range of national retail chains, such as Walmart, Costco, Metro and similar. Alongside a strong connection with the Croatian and broader Balkan diaspora, Podravka in Canada is seeing growing interest from the wider population as well for authentic European flavors.

The goal is to further expand market share through strategic partnerships, brand promotion and adapting the portfolio to local consumer preferences.