France

Over the past 30 or so years, France has experienced major migration flows and been exposed to strong waves of immigration that have changed the structure of the market offering and, in part, consumers’ eating habits. Retailers have adapted their offer, so today in France it is possible to find a very diverse food range tailored to all consumer groups.

Among Podravka products on French shelves, you can find Vegeta, Podravka soups, Ajvar, and more recently Čokolino, Lino cereals, and Beef Goulash.